MOTORSEND targets in-market car buyers near you!

Looking to drive more sales to your dealership? Watch this :90 video and check out how MOTORSEND can help you increase sales, by targeting car shoppers from the past 7 days in a targeted geography.

This is a service that I can offer to ANY car dealership across the country because we search based on your desired target area. If you ‘d like more info please contact Keith at 717-901-3461 or email Keith.Hanshaw@Cumulus.com

Cumulus C-Mail MotorSend Presentation 05-01-17

Daily Sales Tip – Ask, Listen, Act

Keith Hanshaw, Media Consultant

Better than any others, these three words summarize success in sales.

Your questions must be creative, planned, relevant, and direct. Your listening skills must be highly developed. You must respond and take action that proves that you listened to the customer and want the sale.

Source: Sales consultant John H. Dean

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

Daily Sales Tip – Make Eye Contact

Keith Hanshaw, Media Consultant

This is a discipline instilled only through practice, and you can perfect it by recording yourself.

If you want to be believed, it is vital to make eye contact with your prospect. It suggests interest in them and confidence in yourself, your products, your services, and in what you are proposing.

Source: Sales trainer Grant Cardone

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

Daily Sales Tip – Don’t try to fool somebody

Keith Hanshaw, Media Consultant

No matter how well you prepare, you may get stuck from time to time with objections you can’t answer immediately. When this happens, it’s best to respond in a straightforward and clear way.

Prospects and customers generally feel better with an honest, “I don’t know,” than with a slick answer that has a hint of being wrong or a clumsy response that dodges the objection.

Source: Sales trainer Tim Breithaupt

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

Daily Sales Tip – Opening the Sales Call

Keith Hanshaw, Media Consultant

Always start off a sales call by covering three things: 1) Gain a clear understanding of the amount of time the call will take; 2) Make sure the customer knows what the objective of the call is; 3) Relate the reason for the current sales call to the previous sales call you had with the person, or to information you may have sent them.

Connecting the current sales call to something previous gives the customer the comfort of knowing you remember fully everything that may have already occurred. This also gives the customer the comfort of knowing you respect their time and that whatever is decided in this current meeting will be acted upon by you.

Source: Sales consultant Mark Hunter

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

Daily Sales Tip – The two biggest mistakes

Keith Hanshaw, Media Consultant

The two biggest mistakes made by salespeople are:

Failure to have a plan prior to the presentation. Successful salespeople go into a presentation with an order of events they plan to demonstrate. They make it easy for prospects to grasp ideas without having to work too hard.

Taking things too personally. Some salespeople forget that selling is a business transaction. Not everyone is going to love you or what you’re selling. Try to put your best foot forward and demonstrate competence, credibility and a positive interest in the selling situation. Do the best you can, and go on from there.

Source: Sales consultant Mark Rodgers

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

Daily Sales Tip – Be a storyteller

Keith Hanshaw, Media Consultant

Bestselling authors and brothers Chip and Dan Heath wrote a book, Made to Stick, about how to create lasting ideas in the minds of those you communicate with.

It was found through several studies that about 63 percent of people remembered the facts of a story while only about 5 percent remembered the same facts or information when it was provided as an unrelated piece of information.

Creating a memorable story about how a product or service was used in a way that is relative to your buyer is a critical factor in making a sale. Not only does this also bring you in as a problem-solver, but it provides a positive emotional and cognitive experience for the decision-maker, all which are essential in making a sale.

Source: Sales coach Doug Dvorak

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

Daily Sales Tip – Just Be Yourself

Keith Hanshaw, Media Consultant

Being genuine can’t be faked. Customers can tell when you are seriously interested in the product or service you are selling, and they know when you stand behind them.

Along the same lines, your customers know when you’re being yourself – even if they don’t REALIZE they know this. Your customers are more likely to respond favorably and will more likely come back to you again and again when they see you as a real person or even a friend -– instead of just a salesperson.

Source: Sales author Brian Horn

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

Daily Sales Tip – Use Their Words

Keith Hanshaw, Media Consultant

Prospects and clients use words that they have attached a certain meaning to. These words bring to their mind a certain picture and a certain emotion. These words are powerful, and capturing and using their words ensures that you connect with their meaning and the emotion it elicits.

Listen carefully for the language that your prospects and clients use and capture their word choices. Use their word choices in your conversations and presentations. If their word choices are meaningful, and they are, then adopt them as your language in your presentations and your proposals. Use their words to explain your ideas.

Source: Sales author Anthony Iannarino

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

Daily Sales Tip – Been saving that ace in the hole? Might be time to play it

Keith Hanshaw, Media Consultant

The same is true in poker as in sales – you don’t want to put all your cards on the table right away. But good players know how and when to play their cards, and don’t go down with a good one up their sleeve.

Now might be the time to play that card if you have it. Obviously this depends on how you assess your prospects and their worth, but if the opportunity presents itself, make a play and let the chips fall where they may.
Source: Marketing strategist Mick Bassett

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org