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Free Marketing and Advertising Research and training.

Adding value to sales calls

Sales trainer/consultantDave Kahle Try to bring something to every sales call that your customer would think is valuable.This can, of course, be your latest and greatest product or service, providing that it really would help them. Or, it may be a new way to implement something they have purchased from you in the past. Maybe…
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Asking for the sale….

by Sales trainer Peggy Carlaw Here are some things to keep in mind to help you remember the importance of asking for the sale: — If you’ve done a good job explaining the benefits of your product or service, you have every right to ask the prospect if they’d like the opportunity to enjoy those…
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Harrisburg Comedy Zone for tickets!

The way consumers shop will change forever this year. Here’s how

Online shopping has now reached a decade of maturity. We all use services like Amazon Subscribe & Save — and we do so through our phones, following advertisements we see on Facebook. In 2016, we saw some of the first hints of how traditional stores are about to change, too: an Amazon store that lets…
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Survey: Retail execs optimistic about 2017

Retail executives are bullish on 2017. That’s according to a survey from TD Bank, which polled 173 retail executives at the National Retail Federation’s annual Big Show in New York City. Seventy-four percent of the retailers said they believe sales will increase in the next 12 months. What’s more, 81 percent of the retailers reported…
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