Skip to contentSource: Sales consultant Colleen Francis Let’s be honest: Do you really listen to what your customers have to say, or are you just catching your breath between questions? If that sounds a little too familiar, try counting silently to three (at a regular speaking pace!) every time your prospect finishes talking. This will give them…
Read more
by Business author Mark Faust The best lens through which to see your competitors is that of your customers. Regularly asking customers who and what the alternatives to your solutions are may increase selling effectiveness. The following questions will help you establish positioning points for a product or service: — What do you offer the…
Read more
by Sales consultant Dianne Durkin Being very excited and motivated about sales, salespeople often want potential clients to know all of the wonderful features, facts and benefits about their company, products and services. This leads many salespeople into presentation mode, or as some refer to it, “pitch mode,” when instead, they should launch into a…
Read more
Don’t be scared of silence.
Allow the prospect time to talk. Most of the time, they will tell you their challenges, which you wouldn’t have come to learn if you rushed into speaking.
Sales is about interaction and there’s no better way to interact with your customer than to meet him or her in person. That’s simply the best way to truly understand customer needs and provide a solution that really matches those needs. It’s win-win.
