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Local Look Back Using historical geofence data to target customers from the PAST

Use Historical Geo-fencing to target your previous customers today!

February 10, 2021

If you’re finding it hard to get customers IN your door, use historical geofencing data to target your previous customers and put your message in front of THEM!

Case Study – Using Digital Display for Hair Salons

January 28, 2021

Campaign Dates: Part 1: 8/12 – 9/12/20, Part 2: 11/5 – 12/5/20 (excluding Thanksgiving Holiday weekend), & Part 3: December 10, 2020 – January 10, 2021 by Brenda Jones, Cumulus Media Challenge: To increase business during a pandemic by creating awareness of safety precautions implemented in each store while also measuring the activity of which…
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AM/FM Radio Retains Dominant ‘Share Of Ear’

June 25, 2020

Despite the coronavirus, AM/FM radio remains the nation’s leading audio platform with a 43% share of time spent with audio among persons 18+, according to the second quarter 2020 ”Share of Ear” study released by Edison Research this week to subscribers. The next three sources of audio don’t carry commercials: music videos on YouTube, which…
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The state of consumers, audio, and media June 11, 2020

June 18, 2020

What’s your re-opening plan?

May 14, 2020

As you prepare to re-open your business…have you thought about how you will you let customers know you’re open again? Cumulus Media can help. Radio advertising reaches more customers today, in more places and in more ways than ever before. And radio advertising is a very affordable option. You need to reach as many people…
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About Keith Hanshaw

Keith Hanshaw is a senior media consultant with Cumulus Media / Cumulus Digital, based out of the Harrisburg, PA market. Keith handles digital for national accounts and can provide radio rates and schedules for any of our 423 radio stations across 83 US markets.

If you need help growing in a single market or multiple markets in the US, Keith can coordinate your marketing buy and provide a complete marketing campaign that will reach your goals and stay on budget. He can help you grow your business and offer advice or direction to help you succeed with radio advertising, digital direct mail (e-mail campaigns), Keyword targeting and re-targeting, website design and hosting, reputation management and hyper-targeting with geo-fencing technology. Schedule a meeting to discuss your specific marketing needs.

Keith is an expert at targeting and hiring employees from competitors and is extremely knowledgeable when it comes to digital display targeting.

As an entrepreneur and business owner himself, Keith has a passion for helping other small business owners GROW their business.

Keith started in radio in 1986, as an intern at WINK 104. Since then, Keith has managed a fast food restaurant (McDonalds), a grocery store (The Cannery) and a convenience store (Pensupreme) . He served in the US Air Force Air National Guard for 14 years. (193d Special Operations Wing) He started and operated a web design company (Internet Strategies) , a magic shop (Hershey Magic), a custom minted coin company (Quality Challenge Coins), produced an improv comedy troupe (Don’t Break the Streak) and managed a comedy club (Harrisburg Comedy Zone).

In 2009 he and a friend went into business and started a new company (Gray Water Ops), that creates custom patches, lapel pins and coins.

In 2011 Keith returned to radio as a sales representative with Cumulus Media. Since then, Keith has worked selling radio for six different stations in Harrisburg, PA, six radio stations in the Ocean City, MD market and now back in Harrisburg, selling radio and digital direct mail campaigns for Cumulus Media nationwide.

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