2300 Vartan Way Suite 130 Harrisburg, PA 17110
tel:+717-901-3461
Keith.Hanshaw@Cumulus.com

Sales Tips

Helping your business GROW through effective radio and digital marketing and advertising.

Political Advertising

Political Advertising / How to

Radio is proven to drive name recognition and communicate key messages – and when you introduce digital to the mix, the combination further targets, educates, and motivates prospective voters to show up on election day for you.  We can provide the RADIO and DIGITAL solutions to help you BE KNOWN and BE REMEMBERED and BE…
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Innovation and Growth requires doing something differently

Recruiters, STOP the “That’s how we’ve always done it” cycle and try something different if you want to evolve and get in front of top talent! If you’re a recruiter and you’re still posting to newspaper classifieds… I’m here to tell you you’re wasting your companies money. Stop trying to attract the unemployed through newspaper…
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Ask for the Order!

This is one of the top 3 reasons why reps don’t get the business. They just don’t ask for it.  Don’t focus on the outcome, focus on the process. If you’ve done the right things in the right way, it becomes your professional responsibility to be assertive. When should you close? Early and often! Asking…
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Radio Works!

Answer the WHY

Answer the ‘why’ “Why should I stop what I am doing to listen to you? Why is your product or service better than the competition? Why do I need your product or service? Why should I believe you?”  In all of your communications and conversations, a series of “why questions” are circling around your prospects’…
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