Recruiting Sales Tips - Blog | Free Marketing Help

The Two Biggest Mistakes

March 12, 2020

The two biggest mistakes made by salespeople are:Failure to have a plan prior to the presentation. Successful salespeople go into a presentation with an order of events they plan to demonstrate. They make it easy for prospects to grasp ideas without having to work too hard. Taking things too personally. Some salespeople forget that selling is a…
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20 Tips for a positive new year 2020

January 6, 2020

Not ready to pay for it? TRADE for it!

December 17, 2019

I’m working on a February promotion and I’m looking for big ticket items to TRADE for advertising: Home Improvements (roof, kitchen, windows, bath), car, motorcycle, ATV, side by side, snowmobile, wedding packages, school tuition, clothing, Lasik surgery, recreation / vacations, braces or invisalign treatments, apartment rentals / lease, jewelry, or $1,000 gift certificates to your…
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Free 2020 Marketing Plan help

October 7, 2019

Local business owners, setting appointments now thru October 16th for free 2020 Marketing Plan help in Central PA (Harrisburg/York/Lancaster) If you’re a business owner in Central PA or an HR Manager in charge of hiring, I’m scheduling appointments between now and October 16th to offer free help putting together a 2020 Marketing Plan to help…
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How to do “direct mail” Better. Step 1: Stop doing direct mail.

October 4, 2019

Learn how to do a direct mail campaign better!

About Keith Hanshaw

Keith Hanshaw is an experienced media consultant and sales representative with Cumulus Media / Cumulus Digital, based out of the Harrisburg, PA market. Keith handles digital for national accounts and handles radio advertising locally in Central PA.

If you own or manage a small local business, contact Keith. He can help you grow your business and offer advice or direction to help you succeed with radio advertising, digital direct mail (e-mail campaigns), Keyword targeting and re-targeting, website design and hosting, reputation management and hyper-targeting with geo-fencing technology.

Keith is an expert at targeting and sniping employees from competitors and is extremely knowledgeable when it comes to digital display targeting.

As an entrepreneur and business owner himself, Keith has a passion for helping other small businesses GROW their business.

Keith started in radio in 1986, as an intern at WINK 104. Since then, Keith has managed a fast food restaurant (McDonalds), a grocery store (The Cannery) and a convenience store (Pensupreme) . He served in the US Air Force Air National Guard for 14 years. (193d Special Operations Wing) He started and operated a web design company (Internet Strategies) , a magic shop (Hershey Magic), a custom minted coin company (Quality Challenge Coins), produced an improv comedy troupe (Don’t Break the Streak) and managed a comedy club (Harrisburg Comedy Zone).

In 2009 he and a friend went into business and started a new company (Gray Water Ops), that creates custom patches, lapel pins and coins.

In 2011 Keith returned to radio as a sales representative with Cumulus Media. Since then, Keith has worked selling radio for six different stations in Harrisburg, PA, six radio stations in the Ocean City, MD market and now back in Harrisburg, selling radio and digital direct mail campaigns for Cumulus Media.

Keith represents Wink 104, 105.7 The X, Hot 106.7, NASH FM 93.5 and Sports Radio 96.5, 95.3 and 1400AM.

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