Leave your world behind when you make sales calls.
One of the most powerful words in a sales professional’s verbal arsenal is “your.” Most salespeople focus on “our products,” “our services” and “the history of our company.” Pros prefer to talk about “your needs,” “your experiences” and “your results.”
As a customer, you don’t think about the salesperson, their product, or their commission. You think about how the product or service might solve your problem. You think about your budget and your priorities. You think about how the product makes you feel.
Source: Sales author/consultant Steve Kraner
If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org
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