Recruiting Sales Tips - Blog | Free Marketing Help

,Free Marketing Help,keith Hanshaw, #employeeSniper, @KeithHanshaw, Training slides, free help, radio, radio works, marketing, advertising

Share of Ear: Who’s Listening to What?

March 5, 2019

Share of Ear is the most authoritative study of how Americans listen to audio. It is conducted multiple times a year and it measures reach and time spent with virtually form of audio. In this report, we will discuss the size and strength of AM/FM radio and emerging audio trends. Edison is a leading provider…
Read more

Why TV Audience and reach is DOWN

February 28, 2019

Getting less bang for your TV advertising bucks? A few years ago, the newspaper industry and yellow pages both went from being a thriving place to market your business and REACH customers to loosing subscribers and customers due to a loss of reach. In advertising, the most important KEY to successful marketing is REACH or…
Read more

Skip the easy-to-achieve goals and aim higher

February 19, 2019

Setting goals that are easily achieved can defeat the purpose of goal setting. The desire to do better should be behind any goals that are set. Top salespeople use goal setting to outline challenges for themselves that encourage them towards making a stronger sales impact. Challenging goals should: — Present a challenge while still being…
Read more

Recruiting in 2019: How to

February 14, 2019

If you’re in the HR or recruiting business, you’ve no doubt found it harder to fill positions. Recruitment Solutions for 2019 With unemployment being under 4%, posting classified ads and spending thousands of dollars on job board listings delivers less than desirable results. Why? Because everyone who wants to work is gainfully employed. In the…
Read more

Just Released January 2019 U.S. Employment Figures

February 1, 2019

January Jobs Report Smashes Expectations The longest period of continuous job growth on record. Unprecedented Job Growth The economy added 304,000 jobs in January, well exceeding market expectations. This was the 100th consecutive month of positive jobs growth—the longest period of continuous jobs growth on record. This was the 16th consecutive month with at least…
Read more

About Keith Hanshaw

Keith Hanshaw is a senior media consultant with Cumulus Media / Cumulus Digital, based out of the Harrisburg, PA market. Keith handles digital for national accounts and can provide radio rates and schedules for any of our 423 radio stations across 83 US markets.

If you need help growing in a single market or multiple markets in the US, Keith can coordinate your marketing buy and provide a complete marketing campaign that will reach your goals and stay on budget. He can help you grow your business and offer advice or direction to help you succeed with radio advertising, digital direct mail (e-mail campaigns), Keyword targeting and re-targeting, website design and hosting, reputation management and hyper-targeting with geo-fencing technology. Schedule a meeting to discuss your specific marketing needs.

Keith is an expert at targeting and hiring employees from competitors and is extremely knowledgeable when it comes to digital display targeting.

As an entrepreneur and business owner himself, Keith has a passion for helping other small business owners GROW their business.

Keith started in radio in 1986, as an intern at WINK 104. Since then, Keith has managed a fast food restaurant (McDonalds), a grocery store (The Cannery) and a convenience store (Pensupreme) . He served in the US Air Force Air National Guard for 14 years. (193d Special Operations Wing) He started and operated a web design company (Internet Strategies) , a magic shop (Hershey Magic), a custom minted coin company (Quality Challenge Coins), produced an improv comedy troupe (Don’t Break the Streak) and managed a comedy club (Harrisburg Comedy Zone).

In 2009 he and a friend went into business and started a new company (Gray Water Ops), that creates custom patches, lapel pins and coins.

In 2011 Keith returned to radio as a sales representative with Cumulus Media. Since then, Keith has worked selling radio for six different stations in Harrisburg, PA, six radio stations in the Ocean City, MD market and now back in Harrisburg, selling radio and digital direct mail campaigns for Cumulus Media nationwide.

Sales Tips