Sales Tips

Free Marketing and Advertising Research and training.

Case Study on Hair Salons

Case Study – Using Digital Display for Hair Salons

Campaign Dates: Part 1: 8/12 – 9/12/20, Part 2: 11/5 – 12/5/20 (excluding Thanksgiving Holiday weekend), & Part 3: December 10, 2020 – January 10, 2021 by Brenda Jones, Cumulus Media Challenge: To increase business during a pandemic by creating awareness of safety precautions implemented in each store while also measuring the activity of which…
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Having Trouble Hiring?

Get Help Hiring: How to recruit in 2021

If you’re in human resources and finding it harder to fill open positions, it may be time to try something different…. Posting classified ads in the newspaper and paying to post or sponsor job listings on job boards isn’t as effective as it once was!

What’s In A Name? A Lot When It Comes To Your Business

Consumers buy products for many reasons, and whether consciously or subconsciously, your business’s name can influence this decision. On today’s Free Marketing Help blog, we look at some of the considerations that business owners must take when choosing a moniker. From legal issues to finding a matching domain, your quest for the perfect business name starts here.

Auto Dealership advertising case study

Kia dealership aims to grow monthly conversion from their website | Case study with radio and digital combined

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How many commercials should I run?

How advertising and marketing communications work – Sales activation vs Brand building

How advertising and marketing communications work It’s important to understand marketing and branding works in two distinct ways over the short and long term; Sales activation and Brand building Sales Activation We call the short term “sales activation” The short terms of advertising are easy to understand. This is any type of marketing activity that’s…
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competing against carvana and online auto dealers

How to position your local car dealership against online dealers like Carvana, Carmax and Vroom

If you own a auto dealership and you’re looking for ways to compete against the online auto dealers, here are some competitive advantages!

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