Tag: Cumulus Digital

Free Marketing and Advertising Research and training.

Having Trouble Hiring?

Get Help Hiring: How to recruit in 2021

If you’re in human resources and finding it harder to fill open positions, it may be time to try something different…. Posting classified ads in the newspaper and paying to post or sponsor job listings on job boards isn’t as effective as it once was!

competing against carvana and online auto dealers

How to position your local car dealership against online dealers like Carvana, Carmax and Vroom

If you own a auto dealership and you’re looking for ways to compete against the online auto dealers, here are some competitive advantages!

Case Study on Hair Salons

Case Study – Using Digital Display for Hair Salons

Campaign Dates: Part 1: 8/12 – 9/12/20, Part 2: 11/5 – 12/5/20 (excluding Thanksgiving Holiday weekend), & Part 3: December 10, 2020 – January 10, 2021 by Brenda Jones, Cumulus Media Challenge: To increase business during a pandemic by creating awareness of safety precautions implemented in each store while also measuring the activity of which…
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How to do “direct mail” Better. Step 1: Stop doing direct mail.

Learn how to do a direct mail campaign better!

C-Auto: A marketing program for Auto Dealers

Everyone is looking for the best way to drive traffic to their dealership. Statistically, TV, Radio and digital are the top three choices. Radio puts you in front of a large audience and you need to be able to REACH people with your offer! With TV viewership on a decline, especially with ad watching and…
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