Daily Sales Tip – The value of empathy

Keith Hanshaw, Media Consultant

Sales trainer/speaker Colleen Stanley

Most sales coaching and training programs don’t teach an important skill for influencing people: empathy.

Empathy is an emotional intelligence skill, defined as the ability to walk a mile in another person’s shoes. It’s the ability to know what another person is thinking or feeling.

Without empathy in sales, a salesperson can’t influence others, and prospects don’t buy from salespeople who don’t understand them.

If you work in Central Pennsylvania and own a business, I’d like to talk with you, about working together to help you grow your business. Contact me at Keith.Hanshaw@Cumulus.com to request a meeting or call me at 717-443-4757 or visit my website for more sales tips and marketing help! http://FreeMarketingHelp.org

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